In recent days, the cryptocurrency market has been in free fall since April 2022, leading to what Forbes (USA) called a “cryptocurrency crisis”. Yet, while most investors were fretting, a strange thing happened. 

Just yesterday, I encountered a case study that managed to grow to 10,000 Twitter followers despite the market’s negative effects, and even notably, within just four weeks. Would you like to know what they did? Let’s read this article to learn about their approach and perhaps adopt it at your own firm.

Firstly, there is no need to rush into constructing a community because everything must start from scratch. The plan is divided into 3 simple steps: preparing mindset, tools, and implementation.

Step #1: Developing a “Community” Mindset

Before launching a community, you should establish a solid foundation. That is, setting the right mindset in the first place.

It’s obvious that different markets and fields will have different strategies in order to gain success. In the case of blockchain, it is the formation of communities. When every achievement or failure comes from the community, we must understand how important and difficult it is to achieve full success in it.

Product

Firstly, we need to know that everyone in the group probably isn’t an expert. Therefore, you (aka founder) need to thoroughly understand your products and prepare yourself to answer a lot of questions as needed about the community and other features of the project. As a matter of fact, you must.  The more questions you have, the more interest you gain.

Since one of the blockchains (and Web3’s) defining features is its trustworthiness, here are a few additional points to think about:

• Make all project details visible to everyone.
• Don’t feel like you have to keep things professional at all times. 
• Create lively, enjoyable, open dialogues in which as many people as possible can take part.

One trick to succeeding with minimal trial and error is to study the practices of your rivals in the industry. There will likely be those who try to derail you and your product. Because we can’t please everyone, make sure you’re doing your best.

Users

Secondly, there will be a distinction in the types of customers and their habits among the types of companies. For instance, Play2Earn and Move2Earn participants will have different characteristics than PFP players. Therefore, it is vital to know who you want to get interested in. You can gain some ideas by answering some key questions, such as:

• Who are the users of your Web3 product?
• What are their behavior and lifestyle?
• In what ways is knowing the user important?

You can also use consumer personas to describe the characteristics of the group’s members.

Channel

Lastly, it is essential to learn about the characteristics of the channel in order to create content that will do well there. Of course, Twitter isn’t the only option to connect with users, but it’s the fastest and easiest. Though the @primatesnft initiative has gained a massive following on Twitter (over 260k users), Discord does not show a similar trend. 

 

STEP #2: Preparing the tools

Criteria establishment:

Next, we’ll apply the technique by picking the right tools for the job. In order to narrow down the many possibilities presented, they use the following three criteria (of course, you may have other criteria, so these are merely examples):

1. Active: I am free to do what I want to do without limitations.
2. Problem-solving: The tools needed to perform in a way that can assist in making a decision
3. Teamwork: It needs to be able to share and work simultaneously.

Then, you should narrow down potential options by determining which ones have the best chance of succeeding. In light of this, they settled on the following 5 instruments:

For management: Google Sheet & Notion

There can hardly be anyone left who hasn’t heard of Google Sheets, where the vast majority of our professional communication takes place. Team members and clients alike can access the Google sheet’s master file. Due to the importance of open communication, I compile all of my information into one central location by making a “Home-Page” sheet that can be linked to other documents.

Regarding Notion, it is recommended for those who want to manage their personal work, as well as small teams and start-ups (up to 20 people). In spite of its attractive design, which makes using Notion seem more exciting, the program can still complete simple tasks with ease. In the event of a bigger number, I would suggest looking into other flexible applications like Base, Influence, ERP, etc.

They can be used as a personal journal, combining information from multiple sources and updating it in one place. By this method, there is no missing data, easy to revise, and the notes are tailored to each specific need and preference.

For market data searching—Hyperspace

As a newbie, I always believe that learning from the experiences of others is a great knowledge source. So, In order to do that, we need to find projects with similar models to those that are “Sold Out” or are popular on the market. 

When researching the market, the first thing we need to do is gather data. As we launch the GameFi project on the Solana system, we must use Hyperspace (dot) XYZ to find it. 

To learn more about social media channels, you can simply click on the project name. These top market cap projects often explode and launch in the preceding year. Yet, I’m only interested in projects that have sold out and have a mint date within the last three months. So how can we locate such opportunities?

The trick from the author is that, go on Twitter, and follow notable projects such as Aurory, Nyan, and Sol Chicks, etc. Check to see if they talk about any projects. As a matter of fact, projects based on the same model, knife, or community are frequently shared. Then, you should be able to identify a number of them. For instance, Solchicks rt @aotversenft, @warofgama are examples of P2E Gaming Projects.

Using the two steps outlined above, you should be able to discover 50 projects with the same models that have the mint date within the last three months.

For Auditing (Screening)  – Sparktoro

Sparktoro is used to see if a Twitter account has hacked the number of followers. A rate of less than 10% is considered acceptable.

To determine whether an item is actually sold out, you should check the channel to see if the tweets got a lot of attention, especially three days before Mint. The collection of 10,000 N.F.T.S has only 8k followers; interacting with a few dozen RT without the presence of other magical elements is difficult to achieve. 

For Exporting (Data export) – Vicinitas

Vicinitas is used to export all the project’s tweets. I believe a maximum of 3,200 is adequate.

And that’s all the tools I used. The final step I need to do is data evaluation.

1. Data cleaning: We format and retain only the necessary information when we export raw data from Vicinitas.
2. Visualization: Convert data into charts
3. Analyze: We review the data columns, and the tweets have a high engine, then discussing on data-driven summary we have.
4. Draw conclusions: Lastly, make sure there are conclusions—those previous actions are useless if no conclusions are drawn.
5. Lastly, develop a content strategy by Notion.

Here are 3 lessons I learned while conducting research for a recent project.

• Research takes time, but it helps me understand the market. I still continued to research while I was building.
• Less really is more: Choose simple, easy-to-use tools so that everybody can use them.
• Data-Driven: Only give conclusions based on data.

Conclusion

In this article, I detailed the three easy steps that rapidly acquire 10,000 Twitter followers within four weeks. If you’re interested in practical strategies like this, please leave a comment to let us know.