Corporate startup studios: why do large companies need their own startup studio?


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People still refer to “startup studios” in a variety of ways, including venture studios, venture builder, and startup studios. Most likely, there is a minor difference, and startup studio guides will describe it much later. Another phrase you hear a lot these days is “corporate startup studio”. It describes startup studios that develop businesses at the behest of major technological firms. Another explanation is that these are the kinds of startup studios that were built and are owned by businesses.

What are Corporate Startup Studios?

Corporate Startup Studios, also known as corporate venture studios, are businesses that develop startups and innovative products or services for corporate partners. 

Instead of buying ready-made businesses (which have a high chance of “fading”) or investing in corporate accelerators (which have a low result conversion), corporations are increasingly considering the third option: collaborating with a startup studio. A startup factory can help you start a business:

  • Without a lengthy and exhausting history;
  • Without any surprises (the founder signed all the agreements and decided to sell everything and travel to the highlands of Tibet to achieve enlightenment);
  • In short terms;
  • Follow the company’s exact request

And the largest firms took the simplest route: they established their own startup studios.

Why do large companies need their own startup studio?

There are various reasons why large companies need a corporate startup studio.


Saving time 

And it saves time: it takes 5-7 years to start an inventive department, build all the systems, and assemble the personnel. Purchasing (creating) a ready-made “module” for developing startups is more efficient.

The required product

Tech titans are frequently confronted with the fact that the technology they require is not yet available on the market. And everything accessible is frequently “raw,” unavailable for sale, or prohibitively overpriced.

Expertise in the formation of startups. 

Because startup studios founded within firms are, in any case, linked to the founder, they get experience, expertise, contacts, and information, which only benefits the entire system.

Flexibility in the development of new solutions 

Startups have a significant edge over giant corporations in terms of flexibility: rules, bureaucracy, and a plethora of weird processes are true showstoppers in any organization. The corporation will achieve much more by establishing bureaucracy-free subsidiaries!

Autonomy in the startup creation process 

Companies require startups, but they do not establish roots within them, so startup studios provide an appropriate setting for them. When a corporation establishes a startup studio, it normally builds the most autonomous structure with its own legal organization.

Startups that grow into long-term businesses 

As we all know, attempts to embed startups that have recently completed Pre-seed or Seed investments frequently fail. In a corporate studio, a startup can develop to the scale of a huge independent firm while also cooperating with the corporation and immersing itself in its operations from the outset.

New assets 

Startup studios assist businesses in developing new assets that, over time, will assist them in conquering new markets and becoming a sustainable source of income.


Startup studios operate on a well-established mechanism, testing dozens of concepts concurrently: at the moment, this is one of the most successful ways to acquire a startup without losing a lot of money and development time if something goes wrong.

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